ARMOR Connect Score Pie Chart

✅ 1. Summary:

This video provides a detailed walkthrough of the ARMOR® dashboard within your PhoneBurner account, focusing specifically on the Connect Score pie chart. The Connect Score feature offers a visual breakdown of call activity based on phone number quality—categorized as high, medium, or low—using PhoneBurner's proprietary scoring system. The speaker demonstrates how to:

• Access the ARMOR® dashboard via the dashboard menu.

• Interpret the Connect Score pie chart to understand the percentage of calls made to high or low-quality phone numbers.

• Use filters to analyze data by:

  • Date range

  • Agent

  • Carrier

  • Number pool

  • Lead source

These filters help users evaluate team performance, identify successful calling strategies, and improve outreach efficiency. The video emphasizes that users can leverage Connect Score data to exclude low and medium-quality contacts from dial sessions, focusing on leads more likely to answer. If the Connect Score chart is missing, support can help enable it. Historical Connect Score data is available for all ARMOR® protected numbers starting from early 2025.

🏷️ 2. Tags:

ARMOR dashboard, Connect Score, call analytics, PhoneBurner features, outbound calling, number quality, lead filtering, sales productivity, call reporting, data insights, number pools, lead source tracking, agent performance

📝 3. Cleaned-Up Transcript:

Have you activated ARMOR® on your account so we can help protect all of the phone numbers you've purchased through PhoneBurner to use as outgoing caller IDs?

If so, I want to talk to you right now about a graph available as part of the ARMOR® dashboard. You see, ARMOR® comes with a lot of features and functionality to help you be successful. One of those features is the ability to get detailed analytics.

Let’s jump over to the dashboard section in your account. In the upper left-hand portion, click on Dashboard, and then click on the ARMOR® option to load the ARMOR® dashboard.

Now, don’t judge me too harshly—I don’t have a ton of activity in this account. It’s just a demo account, after all. But there’s enough information here to help me talk you through some of the options. In this training, I want to focus on one of the Connect Score graphs available.

Scroll down and you’ll find the Connect Score option—it’s a pie chart. This pie chart breaks down the percentage of calls made to phone numbers based on their Connect Score. For example, you can see on the screen that, during the selected timeframe (in this case, year-to-date), 60.3% of my calls were made to high-value or high-quality phone numbers, based on PhoneBurner’s proprietary Connect Score. Meanwhile, 20.9% of calls were made to low-quality numbers.

That's helpful, but the real question is: How can I use this information to make more informed decisions about my data and my team?

Let’s scroll back up to the top and look at some of the filtering options available. I’ve set my date range to year-to-date so that there’s a decent amount of data. Of course, you can adjust that to whatever range makes the most sense—yesterday, week-to-date, month-to-date, quarter-to-date, or even a custom range.

Grouping by daily, weekly, or monthly doesn’t impact this pie chart specifically—it’s more useful in bar graphs. For example, if I switch it to daily and scroll back down, the pie chart doesn’t change because date grouping isn't relevant here.

But some other filters are important. For instance, you can filter by agent. Just choose a specific rep from the dropdown, and all the data on the ARMOR® dashboard updates to reflect only that rep’s activity.

I selected Jeff Osness. Now, the dashboard shows that 66.4% of Jeff’s calls were made to high-quality Connect Score numbers. This allows you to compare performance across team members. If everyone is making the same number of calls but one person is targeting higher quality numbers, you'd expect that person to have a higher live answer and possibly a better close rate. We’ll talk about that more in future videos.

Let’s reset the agent filter and go back to all users.

You can also filter by carrier. Maybe you want to see how your calls perform to T-Mobile numbers. When I selected T-Mobile, it showed that 100% of my calls to T-Mobile were made to high-quality phone numbers—that's my own cell phone.

Now let’s explore another useful filter: number pools. Many of you use number pools to manage outbound calls by campaign. You might have one number pool for calling existing customers, another for past customers, and another for new leads. This structure helps you analyze performance on a per-campaign basis.

For example, I selected my "Winbacks" number pool, and now the dashboard shows that 55.7% of calls made using this number pool went to high-quality phone numbers. Again, this is across all users.

Let’s reset that back to all number pools.

Another important filter is lead source. Say you want to analyze the quality of leads from a specific vendor. You can select a lead source and the dashboard will update to show only data related to contacts from that source. In this example, 61.3% of calls to leads from that vendor were made to high-quality phone numbers.

All of this helps you analyze your data more effectively. If you’ve activated the Connect Score feature in your PhoneBurner account, you not only get access to this visual data in the ARMOR® dashboard, but you can also start excluding contacts with low or medium-quality phone numbers from your dial sessions. That lets you focus on the people who are most likely to answer.

So, that’s a quick overview of the Connect Score pie chart available in the ARMOR® dashboard.

Now, if you're an ARMOR® customer and you're not seeing this chart, no worries—just reach out to support. They can update your dashboard to include this graph.

And if you’ve been an ARMOR® customer all year, you already have Connect Score data going back to the beginning of 2025. We’ve been scoring every call made using an ARMOR®-protected phone number, so you have valuable historical data ready to analyze.

Hopefully, this helps you and your organization get more out of your data in PhoneBurner so you can connect with more people and close more deals.

Thanks again, and happy dialing!