A2P Compliance Registration: Why and How?
Following legislation passed to regulate the telecom industry, The Campaign Registry was created as a way to register business phone numbers using Application-to-Person (A2P) messaging.
These regulations impact your business if you text contacts using an application like PhoneBurner.
Approval of your numbers and use cases comes directly from the carriers themselves. Benefits include:
- increased message deliverability and throughput
- improved trust and reputation with carriers
- mitigation of phishing, spam, and fraud risk
Additionally, those who don’t register may experience regular blocking of messages, as well potential bans and even per message fines up to $10 per segment.
Today, there is a $44 one-time cost for getting your brand registration completed.
Depending on the size of your team and volume of messages, you may qualify for free starter campaigns and be able to avoid monthly use case fees. Larger teams should expect additional monthly usage charges depending on the scope of their messaging and team size.
It is important to note that these charges are imposed directly by the carriers. PhoneBurner will pass these charges to our customers with no additional markup.
How do I register?
Before completing the brand registration and SMS use cases, you must first complete a Business Profile.
PhoneBurner is dedicated to making this process easy for you and will only require you to respond to a few questions and we will take care of the rest. Our team of experts will assist you in becoming A2P 10DLC compliant.
Per carrier requirements, if you want to send text messages on the PhoneBurner platform, you must register by September 30, 2021.
If you have any questions, concerns or need assistance getting started, please contact firstname.lastname@example.org.
We are here to assist you in this process end-to-end.